Euros provide £3.1bn boost to British economy

It is estimated that the UEFA European Championship 2024 (Euro 2024) this summer provided a £3.1billion boost to the British economy.

While England fell at the last hurdle – losing to Spain 2-1 in the final – it is estimated that more than 17 million people watched the final game in their local pub, bar or restaurant.

Reaching the final also means the entire hospitality sector is set to benefit from overall sales increases of £800m across the whole tournament.

The final alone was expected to have seen fans spend around £70.5million on drinks and £54.3million on food.

The economic benefit has been delivered across the UK too, despite Wales and Northern Ireland missing from the tournament – and Scotland performing as expected, continuing a run in which they have never made it past the group stages in any major tournament.